BUSINESS PLAN: RAINRAIN GIFT SHOP

Abstract

RainRain Gift Shop is a promising retail business specializing in hair accessories and gift items, catering to fashion-conscious customers including teenagers and working professionals. With a wide variety of imported and handcrafted products, trend updates, and value-added services like gift-wrapping, the shop attracts a diverse customer base. Its strategic location supports strong foot traffic, while the business benefits from fast inventory turnover, low costs, and responsiveness to seasonal trends. With an initial investment of 1,000,000 THB from two shareholders, the shop demonstrates high profitability, achieving a payback period of just 1 month and 15 days, a positive NPV of 17,762,494.09 THB, and an impressive IRR of 865% per year—making it an attractive and sustainable investment opportunity.