SATISFACTION WITH THE USE OF AI IN PRESENTATION CREATION AMONG UNDERGRADUATE STUDENTS AT KASETSART UNIVERSITY

Abstract

The objectives of this study were 1) to study the level of satisfaction with the use of AI in presentation creation among undergraduate students of Kasetsart University, 2) to compare the satisfaction with AI in presentation creation based on personal factors, 3) to examine the relationship between AI-assisted tools and the satisfaction with AI in presentation creation, 4) to compare the satisfaction with AI in presentation creation based on the frequency of application usage, 5) to compare the satisfaction with AI in presentation creation based on the duration of application usage per session, 6) to explore the relationship between student-utilized AI tools and the level of satisfaction with AI in presentation creation, and 7) to explore the relationship between AI functionality and the level of satisfaction with AI in presentation creation. The sample consisted of 305 undergraduate students from Kasetsart University, registered in the second semester of the academic year 2024. Data were collected by questionnaire, and the statistics were frequency, percentage, mean, standard deviation, t-test, One-Way ANOVA, LSD, Chi-square, and Cramér’s V, all at a significance level of .05. The results indicated that the level of satisfaction regarding the use of AI in creating presentations was high (mean = 4.04, S.D. = .59). In every area, satisfaction remained high, including ease of use and accessibility (mean = 4.22, S.D. = .53), impact on personal skill development (mean = 4.07, S.D. = .68), and the quality of output (mean = 3.85, S.D. = .76). The hypothesis testing showed that variations in sex, faculty, and the frequency of app usage resulted in significant differences in satisfaction with AI for creating presentations. Nonetheless, no notable differences in satisfaction were found concerning the academic year and the length of application use per session. Moreover, AI-assisted tools exhibited a weak positive correlation with satisfaction levels regarding AI in creating presentations (Cramér’s V = .318). Lastly, AI functions had a weak positive correlation with satisfaction levels related to AI in presentation creation (Cramér’s V = .150).