THE INFLUENCE OF MATERIAL CULTURE ON HUMAN RESOURCE MANAGEMENT PRACTICES OF CHINESE NEW VENTURES

Authors

  • YAN YU RajamangalaUniversity of TechnologyThanyaburi
  • Liou-Yuan Li Rajamangala University of Technology Thanyaburi

Keywords:

Material culture, Human resource management practices, Chinese new ventures

Abstract

There is a synergistic effect between corporate material culture and human resource management, and successful human resource management needs to be based on adapting and supporting material culture. This study explores the influence mechanism of material culture on human resource management practices in the context of Chinese new ventures. This article collected 400 first-hand valid data in the form of a questionnaire. To test the research hypothesis H1, this article uses SPSS to construct a regression model for analysis. The data analysis results show that material culture has a significant positive impact on human resource management practices.

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Published

2024-05-30