DESIRABLE GRADUATE CHARACTERISTICS ACCORDING TO THE ATTITUDES OF STAKEHOLDERS OF THE MASTER OF BUSINESS ADMINISTRATION PROGRAM IN BUSINESS ADMINISTRATION

Abstract

Research on desirable graduate characteristics according to the attitudes of stakeholders of the Master of Business Administration program. Business Administration major. The objective is to study desirable graduate characteristics according to the attitudes of stakeholders. It is a qualitative research in which the researcher uses in-depth interviews and uses interview questions. Semi-structured with 15 people and group discussions with 10 stakeholders from all sectors. To explain the concept of the National Higher Education Qualification Standards Framework in 5 areas: morality, ethics, knowledge, and intellectual skills. In terms of interpersonal skills and responsibility Numerical analysis skills Communication and use of information technology. The results of the study found that the necessary characteristics. The most impactful to the performance of duties are 1) Morality and ethics, which must show behavior to be a business executive. Overall business care Taking care of the team with fairness. Be moral and act according to professional ethics. For the overall benefit of the organization. Followed by number 2) Knowledge, which is necessary and must be sufficient to put into practice or expand knowledge in business operations. 3) Interpersonal skills and responsibility. 4) Intellectual skills Last rank number 5) In analytical, numerical, communication and information technology skills.