EDUCATIONAL ORGANIZATIONAL CULTURE IN THE AGE OF DIGITAL DISRUPTION
Keywords:
Organizational Culture, Digital Disruption, Education Administration, Educational ChangeAbstract
In the era of Digital Disruption, digital technologies have impacted all sectors of society, including educational institutions, which must adapt to technological changes and the needs of learners. Organizational culture in schools plays a key role in driving management and educational development to stay up to date. This article aims to explore concepts, theories, and approaches for adapting organizational culture in educational institutions in response to Digital Disruption, along with policy recommendations that can be applied in the future management of schools.
The study found that Digital Disruption has impacted values and behaviors of educational personnel, management styles, relationships between administrators, teachers, and students, and challenges in maintaining the identity of educational institutions. Furthermore, key technologies such as Artificial Intelligence (AI), Big Data, Cloud Computing, and Blockchain play an important role in transforming teaching and learning processes as well as school management.
For educational institutions to adapt effectively, it is essential to have approaches for developing and promoting modern organizational culture, with an emphasis on the role of educational leaders, developing competencies of teachers and staff, and creating an educational ecosystem that supports change. Additionally, policy development in terms of technological infrastructure and management systems that emphasize flexibility and innovation is essential for the future.
Future perspectives suggest that the organizational culture of educational institutions will need to continuously adapt to change, focusing on lifelong learning, decentralized management, and the use of technology to support personalized learning. Additionally, case studies of institutions that have successfully adapted will provide valuable insights into developing sustainable management models in the future.
Downloads
References
Altbach, P. G., Reisberg, L., & Rumbley, L. E. (2010). Trends in global higher education: Tracking an academic revolution. UNESCO.
Bamrungsetthapong, S, Tharnpanya P. & Satjaharuthai, K. (2020). Hybrid Learning and the Quality Improvement of Thailand’s Education in the 21th Century. NarkbhutParitat Journal, 12(3), 213-224. (in Thai)
Bass, B. M., & Riggio, R. E. (2006). Transformational leadership. Psychology Press.
Brynjolfsson, E., & McAfee, A. (2014). The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies. W.W. Norton & Company.
Bughin, J., Catlin, T., Hirt, M., & Willmott, P. (2018). Why digital strategies fail. McKinsey Quarterly.
Burns, M. (2011). Distance education for teacher training: Modes, models, and methods. Education Development Center.
Cameron, K. S., & Quinn, R. E. (2011). Diagnosing and changing organizational culture: Based on the competing values framework. John Wiley & Sons.
Christensen, C. M. (1997). The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail. Harvard Business Review Press.
Daniel, B. K. (2015). Big Data and analytics in higher education: Opportunities and challenges. British Journal of Educational Technology, 46(5), 904-920.
Darling-Hammond, L. (2017). The flat world and education: How America's commitment to equity will determine our future. Teachers College Press.
Davenport, T. H., & Ronanki, R. (2018). Artificial Intelligence for the Real World. Harvard Business Review.
Deal, T. E., & Kennedy, A. A. (2000). Corporate cultures: The rites and rituals of corporate life. Basic Books.
Denison, D. R. (1990). Corporate culture and organizational effectiveness. John Wiley & Sons.
Dewey, J. (1938). Experience and education. Macmillan.
digital economy promotion agency Thailand (2023). Thailand Digital Government Development Plan 2023-2027. Retrieved January 9, 2025, from https://www.dga.or.th/policy-standard/policy-regulation/dga-019/dga-027/dg-plan-2566-2570/
Fullan, M. (2007). Leading in a culture of change. John Wiley & Sons.
Fullan, M. (2013). Stratosphere: Integrating technology, pedagogy, and change knowledge. Pearson.
Fullan, M. (2014). Leading in a culture of change. John Wiley & Sons.
Fullan, M. (2020). Leading in a Culture of Change. John Wiley & Sons.
Hofstede, G., Hofstede, G. J., & Minkov, M. (2010). Cultures and organizations: Software of the mind. McGraw-Hill.
Horn, M. B., & Staker, H. (2015). Blended: Using disruptive innovation to improve schools. Jossey-Bass.
Kane, G. C., Palmer, D., Phillips, A. N., Kiron, D., & Buckley, N. (2017). Achieving Digital Maturity. MIT Sloan Management Review.
Kotarba, M. (2018). Digital Transformation of Business Models. Foundations of Management, 10(1), 123-142.
Kotter, J. P. (2012). Leading change. Harvard Business Review Press.
Kotter, J. P., & Heskett, J. L. (1992). Corporate culture and performance. Free Press.
Kumpuveng, U. & Meeraka, A. (2025) transformational leadership of school administrators in educational opportunities expansion schools under the office of khon kaen primary educational service area 5. Interdisciplinary Journal of interdisciplinary Social Sciences and Education, 1(1), 1–15. (in Thai)
Leithwood, K., & Jantzi, D. (2005). Transformational leadership. In B. Davies (Ed.), The essentials of school leadership (pp. 31-43). SAGE Publications.
Leithwood, K., Harris, A., & Hopkins, D. (2020). Seven strong claims about successful school leadership revisited. School Leadership & Management, 40(1), 5-22.
Luckin, R., et al. (2016). Intelligence unleashed: An argument for AI in education. Pearson.
Luckin, R., Holmes, W., Griffiths, M., & Forcier, L. B. (2016). Intelligence unleashed: An argument for AI in education. Pearson Education.
Mell, P., & Grance, T. (2011). The NIST definition of cloud computing. National Institute of Standards and Technology.
Moazed, A., & Johnson, N. L. (2016). Modern Monopolies: What It Takes to Dominate the 21st Century Economy. St. Martin's Press.
OECD. (2018). Education at a glance 2018: OECD indicators. OECD Publishing.
OECD. (2019). Education at a Glance 2019: OECD Indicators. OECD Publishing.
OECD. (2021). The digital transformation of education: Connecting schools, empowering learners. OECD Publishing.
Picciano, A. G. (2012). The evolution of Big Data and learning analytics in American higher education. Journal of Asynchronous Learning Networks, 16(3), 9-20.
Schein, E. H. (2010). Organizational culture and leadership. John Wiley & Sons.
Schein, E. H. (2010). Organizational Culture and Leadership. Jossey-Bass.
Schein, E. H. (2017). Organizational culture and leadership (5th ed.). Wiley.
Schwab, K. (2016). The Fourth Industrial Revolution. Crown Business.
Selwyn, N. (2016). Education and Technology: Key Issues and Debates. Bloomsbury.
Sharples, M., & Domingue, J. (2016). The Blockchain and Kudos: A distributed system for educational record, reputation and reward. Proceedings of the 11th European Conference on Technology Enhanced Learning, 490-496.
Siemens, G. (2005). Connectivism: A learning theory for the digital age. International Journal of Instructional Technology and Distance Learning, 2(1), 3-10.
Siemens, G. (2014). Connectivism: A learning theory for the digital age. International Journal of Instructional Technology and Distance Learning, 2(1), 3-10.
UNESCO. (2021). Guidelines on the protection of privacy and security in digital learning environments. UNESCO Publishing.
Veletsianos, G. (2016). Emerging technologies in distance education (2nd ed.). Athabasca University Press.
Wang, V. C. X. (2018). Handbook of research on educational leadership and research methodology. IGI Global.
Westerman, G., Bonnet, D., & McAfee, A. (2014). Leading Digital: Turning Technology into Business Transformation. Harvard Business Review Press.
Yuan, L., & Powell, S. (2013). MOOCs and open education: Implications for higher education. JISC CETIS.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 Journal of interdisciplinary in Social Sciences and Education
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
This article is published under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License (CC BY-NC-ND 4.0), which allows others to share the article with proper attribution to the authors and prohibits commercial use or modification. For any other reuse or republication, permission from the journal and the authors is required.
