A study on the potential of sustainable community-based tourism: a case study of Ban Huai Tom Community, Li District, Lamphun Province

Abstract

        This study aimed to study the potential of Ban Huai Tom Sustainable Community-based tourism in Lamphun province. There were 15 key informants represented from 5 groups; the Huai Tom community-based tourism, silversmiths, Paganyaw cotton fabrics, Huai Tom Temple representatives, and government sector. The research method used in this research were the Huai Tom’ s community tourism attractions survey, the sustainable community-based tourism potential assessment, and semi-structured interviews. Also, the data were analyzed with descriptive statistics with percentage, mean, and standard deviation.

        The result showed that Huai Tom Community’s tourism attractions are Pu (crab) reservoir, Long reservoir, Luang Pra Bat Huai Tom Project, give alms to monks culture, offering dedicated vegetables to monks, Khru Ba Chai Ya Wongsa Pattana’s robe changing tradition, and Sri Vieng Chai Cetiya. The Huai Tom Community has high potential in community-based tourism. It was found out that the tourism attractions had highest potential, tourism activities, learning, and creating awareness respectively. The least potential was sustainable resources management ability.