Strong development of one Tambon One Product to a community enterprise A case study of the community enterprise group for processing honey products at Bangsai Subdistrict, Mueang District, Suratthani Province
Main Article Content
Abstract
This article aims to develop one Tambon One Product product into a strong community enterprise, a case study of honey product processing community enterprise group from Bang Sai Sub-district, Mueang District, Surat Thani Province. The results of the analysis of community enterprises have a need for product development. Packaging and labeling in terms of quality, taste, cleanliness, safety and convenience, as well as product image. Therefore, most community enterprises want to develop products that conserve local wisdom. and supporting the natural resources that exist in the community by using them for the benefit of the local community For this reason, a team of social engineers in Bang Sai sub-district invents and designs together with the community to develop One Tambon One Product for a strong community enterprise in the form of honey product processing. to upgrade the product in the community and meet the needs of the market.
Article Details
References
คณะกรรมการส่งเสริมวิสาหกิจชุมชน. (2560). วิสาหกิจชุมชน. สืบค้นจาก http://www.sceb.doae. go.th/Ssceb2. htm [14 มีนาคม 2562]
ยุทธศาสตร์กระทรวงอุตสหกรรม พ.ศ. 2560-2564. สืบค้นจาก https://www.sme.go.th/upload [14 มีนาคม 2562]
วีณาพร สำอางศรี. (2560). การจัดการความคิดสร้างสรรค์และนวัตกรรม. สืบค้นจาก https://weenaporn59.wordpress.com/category. [14 มีนาคม 2562]
Sukhothai Thammathirat. (2555). แนวคิดเศรษฐกิจชุมชน. สืบค้นจาก https://www.stou.ac.th/stouonline/lom/data/sec/Alternative. [14 มีนาคม 2562]