Guidelines for Performance Coaching of Deputy Directors of Education Institutes under the Udon Thani Primary Educational Area Service

Abstract

The purposes of this research were: 1) to study the actual states, the expected states and the needs, 2) to find the guidelines of the coaching, and 3) to evaluate the guidelines for performance coaching of deputy directors of educational institutions under the Udon Thani Primary Educational Service Area Office. The research employed the sample group of 49 educational institution directors in educational institutions with the condition of the position for no more than 2 years, obtained by a simple random sampling technique. The research instrument was a questionnaire with a 5-level Likert scale with the index of discrimination between 0.32-0.96 and the reliability of 0.98.  The data was analyzed by finding frequency, percentage, mean and standard deviation. The data collection was proceeded through semi-structured interviews with 9 interviewees selected by purposive sampling technique. Content analysis was employed to explain the information – suitability, feasibility, and usefulness were assessed by 5 experts and the data was analyzed by percentage, means and standard deviation. The results were as follows: (1) the actual states overall were at moderate level, the expected states were at the highest level. For coaching skills, the actual states were at the moderate level while the expected states were at the highest level. For process skills, the actual states were at the moderate level, whereas, the expected states were at the highest level. For the need’s rank, every aspect was at the highest level with the PNI_modified index between 0.695-0.843. For the process of coaching, the actual states and the expected states were at the moderate level in average. (2) The guidelines of the performance coaching for deputy directors consisted of 3 components and 16 approaches, and the coaching process consisted of 3 aspects and 14 approaches – there were 30 approaches totally. (3) The guideline’s evaluation in the aspects of suitability, feasibility, and usefulness were at the highest level overall.