Journal Of Technical Education Development

Development of a Managerial Competency Model for Automotive Manufacturing Manager in the Automotive Industry Utilizing Artificial Intelligence

Tue, 16 Sep 2025 00:00:00 +0700

The aims of this research were: 1) to study the components of a manager competency development model for automotive manufacturing managers in the automotive industry utilizing artificial intelligence (AI); 2) to develop a competency management model for the target employees, i.e. automotive manufacturing managers and 3) to design and develop a competency-based Development Guide to serve as a professional development tool for prospective manufacturing managers of the automotive industry using AI technologies.

The sample group are managements level of the automotive industry in the eastern region Chonburi, Chachoengsao and Rayong. Qualitative data were obtained from conducting in-depth interviews with 14 experts and from a panel discussion where the panelist comprised 16 industry experts in the field. The sample size was the population using random sampling. Quantitative data was obtained from a survey where 416 respondents provided answers to questions. Statistical methods used in data analysis were frequency, percentage, mean, standard deviation, and exploratory factor analysis (EFA).

The results showed 3 essential components of a successful competency-based development framework including Knowledge, Skills and Desirable characteristics of an effective manager. The first dimension, “Knowledge”, consists of 6 subcomponents, namely,

1.1 Artificial Intelligence technology knowledge; 1.2 knowledge on innovation that connect production data; 1.3 achieving human development across all employee through artificial intelligence; 1.4 Planning of operations management; 1.5 design of the production process is according with artificial intelligence; 1.6 knowledge about risk assessment. Was at the good level, The second core component “Skills” covers 7 subcomponents as follows: 2.1 data management with Artificial Intelligence; 2.2 capabilities in manufacturing change management; 2.3 coordination competencies for common understanding and effective change management; 2.4 command and potential assessment skills; 2.5 artificial intelligence -based production control; 2.6 incorporating AI in corporate manufacturing process; 2.7 continuous improvement and operational optimization with AI deployment. Was at the good level , and the third key element “desirable qualities” consists of 5 sub-components as follows: 3.1 being a successful change leader who can effectively manage change in the organization; 3.2 being a good role model; 3.3 open-mindedness and open-minded listening;

3.4 building good work relationships and possessing teamwork skills; 3.5 sense of responsibility. Was at the good level.

According to the results of model development assessment and manual evaluation, the developed competency framework received unanimous approval by the 16 experts (100%) for its suitability. Likewise, the user manual was unanimously approved by all 5 persons (100%) of the expert panel for its appropriateness and practical implementation for the future.

Development of a Blended Training Module for Enhancing Professional Competencies of Smart Electronics Installation Technicians in Aquaculture

Tue, 16 Sep 2025 00:00:00 +0700

The purpose of this research is : 1) to study the professional competency of smart electronics installation technicians in aquaculture for vocational education students; 2) to develop a blended training program to enhance the professional competency of smart electronics installation technicians in aquaculture; and 3) to investigate the learning outcomes of the developed blended training program. The research sample consisted of 30 higher vocational certificate students majoring in Electrical Power at the Nakhon Si Thammarat Seaboard Industrial College, Nakhon Si Thammarat. The research utilized a purposive sampling method. The research instruments included a competency assessment form, which utilized task analysis techniques to assess the suitability of the basic vocational competency training plan, a quality evaluation form for the blended training program to enhance professional competency, and a pre-test and post-test online assessment. Statistical methods, such as frequency distribution and percentage, mean and standard deviation, and paired samples t-test, were used for data analysis.

The research findings revealed that the professional competency of smart electronics installation technicians in aquaculture for vocational education students consisted of 2 main competency units and 7 sub competency units. The appropriateness of a professional competency training program, as evaluated by highly skilled experts, was compared to the quality of a blended training program designed to enhance professional competencies, also evaluated by highly skilled experts. Additionally, the effectiveness of the blended training program in improving the post-training academic performance of learners in the field of smart electronic system installation for aquaculture was assessed. The learners' post-training scores were significantly higher than their pre-training scores, with a statistical significance of .05

In summary, the developed blended training program proved effective in enhancing the vocational competencies of learners in the vocational education level through personalized learning approach, resulting in statistically significant improvement in post-training learning outcomes. The findings suggest that this training program can be used to equip future farmers with sufficient competencies to support the installation and maintenance of smart aquaculture farms.

Factors Affecting The Vocational Education Management of The Contributions of Non-Formal Vocational Education in Colleges under The Bangkok Provincial Vocational Education

Nawarat Anantapak, Assistant Professor Dr. Sarawut Suebyaem — Tue, 16 Sep 2025 00:00:00 +0700

This independent study aimed to find out the level of factors and investigate the factors that affect vocational education management and the contribution of non-formal vocational education in colleges under the Bangkok Provincial Vocational Education. The target group for data collection is colleges under the Office of Vocational Education Commission in Bangkok, which manages vocational education in non - formal education with a total of eight institutions, with 100 participants in total. The instrument used was a questionnaire and operated from November 2566 to March 2567. The statistics used for data analysis were frequency, percentage, mean, standard deviation, and multiple regression analysis.

The results revealed that the level of factors, which were: 1) teacher factor, 2) instructional resources factor, 3) environment factor, 4) community/network involvement factor, 5) curriculum and instructional management factor, and 6) learner factor, overall, at a high level. The factor that had the most significant impact on the effectiveness of managing non - Formal vocational education in colleges under the Bangkok Provincial Vocational Education was the learner factor.

Development of Potential Model for Production Supervisor of the Electronics Industry in Era of Thailand 4.0

Fri, 26 Sep 2025 00:00:00 +0700

The objectives of this research were 1) to study the production head potential component, 2) to develop the production head potential model, and 3) to create a guideline for the development of production head potential in the electronics industry in the era of Thailand 4.0, The population consisted of qualitative research informants, including experts, executives and those involved in the potential development of production heads in the electronics industry, both public and private, 10 people. The sample group was production heads in the electronics industry, 400 people, The research tools were interview forms, questionnaires and focus groups. Statistics used were mean, standard deviation. and correlation analysis by means of exploratory component analysis The research results concluded that Elements of the production head potential model of the electronics industry There are 3 internal factors and 14 components as follows: 1) Knowledge 2) Skill 3) Desirable characteristics consisting of 1) Knowledge consisted of 5 components: (1) goals, strategies and people management (2) coaching and team building (3) goals and examinations Examination (4) Production information and (5) Organizational management and people management 2) Skills consists of 4 components: (1) Team communication (2) Continuous improvement (3) Technology utilization and management Data collection and (4) Management and planning and 3) Attribute consisted of 5 components: (1) working with others, (2) learning and leadership skills, (3) enthusiasm and patience, (4) ethics and honesty, and (5) Thoughtful nature,

However, the evaluation of the model and potential model manual of the head of the production department of the electronics industry found that the experts had unanimously agreed that The developed model is suitable and can contribute to the development of the production head of the electronics industry, Guidelines for developing the potential of production chiefs in the electronics industry found that experts agree and accept the appropriateness of the contents of the manual on all topics. Shows that the details of the guidelines for developing the potential of the production chief of the electronics industry. with appropriate content can be applied.

Needs for the Management of Private Music Schools in Chiang Mai Province

Pitcha Rodanan, Jaranya Thepphornbanchakit — Fri, 26 Sep 2025 00:00:00 +0700

The objective of this research was: 1) to study the current situation and the desirable conditions in the management of private music schools in chiang mai province and 2) to study the needs for the management of private music schools in chiang mai province. province the population of this research consisted of 4 school administrators, 4 school owners, 43 teachers and 6 assistants from 4 private music schools in chiang mai province. The instruments used for collecting data were a 5-level rating scale questionnaire and open-ended question with 6 aspect suggestions. The statistics used data analysis comprised frequency, percentage, mean, standard deviation and Modified Priority Needs index (PNI Modified Index).

The research results were found that 1) The current situation in the management of private music schools in chiang mai province, in overall, was rated at a high level, when considering in each aspect, it was found that the aspect with the highest average was leadership, followed by the organizational culture. The aspect with the lowest average was Knowledge management, and the desirable conditions the management of private music schools in chiang mai province, in overall, was rated at a highest level, when considering in each aspect, it was found that the aspect with the highest average was leadership, followed by operational processes, the aspect with the lowest average was Knowledge management. 2) Needs for the management of private music schools in chiang mai province, arranging according to the most importance were as follows: 2.1) Information technology management 2.2) Operational processes 2.3) Knowledge Management 2.4) Human Resources Management2.5) organizational culture 2.6) leadership

The Development Model of Food Processing Industry towards a Sustainable Green Industry

Fri, 26 Sep 2025 00:00:00 +0700

The main research objectives are 1) to study components of the food processing industry development towards a sustainable green industry, 2) to create a relevant development model, and 3) to prepare guidelines for the development of the aforesaid food-processing sector. The Delphi method was used in this research. The study was undertaken with two groups of experts. Group 1 comprised 20 experts who provided detailed information in an in-depth interview and a questionnaires, Group 2 involved 12 professionals participating in focus group meetings. The tools used for data collection included a semi-structured in-depth interview questions, a Delphi survey, and assessment forms for the model development and the instruction manual.

Four main components and 17 sub-components were revealed with respect to the development features of the food processing industry as follows: Main Component 1: Planning, consisting of 4 sub-components: P1) Organizational context and commitment, P2) Legal planning and environmental management standards, P3) Operational planning towards green industry and P4) Planning for operational support. Main Component 2: Doing and carrying out, comprising 5 sub-components:D1) Operational readiness for commissioning resources, D2) Identifying environmental regulations, D3) Implementation according to the plan, D4) Support operations and assistance and D5) Regulatory compliance. Main Component 3: Check and evaluation, covering 4 sub-components: C1) Operational checks and evaluation procedure, C2) Corrective actions and preventive measures, C3) Performance review and C4) Evaluation review. Main Component 4: Improvement and development actions encompassing 4 sub-components: A1) Process improvement and development procedures, A2) Environmental improvement strategies, A3) Development to meet standards and goals, and A4) Promoting sustainability. Based on the evaluation of the developed framework, expert participants reached consensus on the model appropriateness whereas guideline recommendations can be implemented for improved sustainability of food processing and a number of different industries.

Temperature Measurement and Control kit via Metaverse Application

Thanyalak Yoma, Khanchai Tunlasakun — Fri, 26 Sep 2025 00:00:00 +0700

This research is Temperature Measurement and Control kit via Metaverse Application. The objectives of this study were to: 1) to create the temperature measurement and control kit via metaverse application media. 2) compare learning achievement before and after using the temperature measurement and control kit via metaverse application. 3) compare the satisfaction of learners with the created kit. In this study, 30 random third-year students in the Department of Electronics, Pathum Thani Technical College were used as samples. The research instruments were: 1) Temperature Measurement and Control kit via Metaverse Application. 2) the test for measuring the samples’ learning achievement before and after using the media with 20 questions, a difficulty was between 0.33-0.77, a discrimination each question was 0.29-0.71 and a reliability of this test was 0.90. 3) the test for measuring the samples’ satisfaction in learning with the media.

The research results were to: 1) temperature measurement and control kit via metaverse application had an average quality of 4.46, which was considered good. 2) Comparative results of before and after using the kit (t-test dependent). It was found that learning achievement after learning was significantly higher than before learning at the .05 level. 3) The results of the study on the level of satisfaction of the learners towards kit via metaverse application. The satisfaction in the kit via metaverse application. Overall, it was at the highest level, which was considered very good.

Development of a Business Management Model for Comprehensive Automobile Tire Service Centers for Increasing Competitiveness

Fri, 26 Sep 2025 00:00:00 +0700

The purposes of this research were 1) to study business management components of comprehensive automobile tire service centers for increasing competitiveness, 2) to develop a business management model for comprehensive automobile tire service centers for increasing competitiveness, and 3) to create a manual for the business management model for comprehensive automobile tire service centers for increasing competitiveness. This research was based on a future research using the Delphi Technique. There were three groups of informants: 1) 21 experts using the Delphi Technique, 2) 14 experts for a focus group, and 3) five experts evaluating the manual. The research tools were a semi-structured interview, a meeting minutes, a questionnaire, a model assessment form, and a manual evaluation form. The statistics for analyzing the data were median, interquartile range (IQR), and a factor analysis.

The results showed that there were four main components of the business management model for comprehensive automobile tire service centers to increase competitiveness. First, for improving sustainability in an organization, there were nine subcomponents: 1) setting strategies for achieving an organization’s goals, 2) setting procedures following the strategies,
3) planning for using resources appropriately, 4) proactive adaptation to change, 5) setting proactive marketing strategies to meet all customers’ needs, 6) creating impressive experiences for service users, 7) creating positive communication leading to development, 8) setting clear indicators, and 9) providing assistance, tracking, and evaluating work performance. Second, there were seven subcomponents for using resources appropriately: 1) knowledge and abilities for finance management, 2) supporting customer satisfaction, 3) encouraging employee loyalty, 4) motivating employees, 5) using modern technologies for work, 6) assigning tasks properly, and 7) employees’ service mind. Third, for managing proactive marketing, there were four subcomponents: 1) setting marketing strategies, 2) providing qualified products and services for customers’ needs, 3) old product management, and 4) cost management. Finally, for building external and internal work collaboration, there were seven subcomponents:
1) developing staff to achieve goals under changed circumstances, 2) developing growth mindset to increase sales volume, 3) using new technologies to increase consumer reach, 4) managing internal and external communication, 5) building partners’ confidence, 6) customer responsiveness, and 7) managing good collaboration with partners. For the developed management model for comprehensive automobile tire service centers to increase competitiveness, the experts of the focus group agreed that it was appropriate. Moreover, its manual could be proper and able to apply.

Study Of The Relevance Company Performances On The Market Value: An Empirical Analysis Of The Technology Business Group On The Stock Exchange Of Thailand During The Outbreak Of The Covid - 19 Virus.

Aucharapun Srisawat, Jackraphan Phongpetra — Fri, 26 Sep 2025 00:00:00 +0700

The objective of this research study is to examine The relevance company performances on the market value : An empirical analysis of the technology business group on the stock exchange of Thailand during the outbreak of the Covid-19 virus. The sample group consists of 42 companies registered in the Stock Exchange of Thailand in the technology sector, between the years 2020 to 2022. The statistical methods used in this research include descriptive statistics, Pearson correlation analysis to test the coefficient of correlation, and multiple regression analysis at a significance level of 0.05 to test the hypotheses.

The results of the research found that : independent variables include the rate of return on total assets, the rate of return on equity, the rate of return on book value per share, and the debt-to-total-assets ratio. These variables have a relationship that affects market value. Additionally, independent variables such as total assets of the company, the rate of return per shareholder's equity, and the price -to - earnings ratio do not have a relationship that affects market value

Local Food Product Development Reflecting the Community Identity for Adventure Tourism Ban Suan Prang Community, Kanchanadit, Suratthani

Suttipan Chitintorn — Fri, 26 Sep 2025 00:00:00 +0700

The objectives of this research were to 1) develop a mechanism for drive to the development of local food products and 2) develop local food products that reflect the identity of the community for adventure tourism. This study was mixed-methods research. A sample of the qualitative research used non-probability sampling and a purposive sampling. The quantitative research uses convenience sampling. The study suggested that the community should have an operation group to development processes, planning, operations, audit control and evaluation of Phurin local food group for Tourism. The criteria to development of local food consider that food quality, uniqueness, differentiation and standard production process. There have nine menu that reflect community identity can be arranged for general service local food set and seasonal local food set. The research also studies the attitudes of tourists towards the development of local food that reflects community identity for adventure tourism. It was found that the importance of the most to development the local food is the standard quality food production process, food safety and community participation. The suggestions to develop local food is food variety, clean production process and food nutritionally.

A Study on Student Participation in Activities for Student Development Between the Faculty of Applied Science, King Mongkut's University of Technology North Bangkok, and the Faculty of Science, King Mongkut's University of Technology Thonburi

Sriwilai Suicharoen — Fri, 03 Oct 2025 00:00:00 +0700

This research aims to study the behavior of student participation in developmental activities and their desire to participate in such activities. The population in this study includes students from the Faculty of Applied Science at King Mongkut's University of Technology North Bangkok, with 279 students, and from the Faculty of Science at King Mongkut's University of Technology Thonburi, with 83 students. The sample size was determined using the Yamane formula at a 95% confidence level. The data were analyzed qualitatively using Chi Square statistics to examine relationships and differences. The research instrument used was a questionnaire.

The findings revealed that the students who participated in developmental activities were mostly those with an extroverted personality, female, in their first year of study, with
a cumulative GPA between 2.50 and 2.99. They received information about activities from friends or student groups. Personality and year of study were found to be related to student participation in developmental activities, whereas gender and GPA had no significant relationship with participation. Furthermore, most students expressed a desire to join recreational activities organized in the first semester.

A Study of Internal Communication Factors Affecting Work Efficiency: Bangsue Chia Meng Rice Mill Co., Ltd.

Poonyaporn Klainiem, Associate Professor Dr.Teerawat Boonyasopon — Fri, 03 Oct 2025 00:00:00 +0700

The purpose of this study was to study internal communication factors affecting work efficiency. Bangsue Chia Meng Rice Mill Co., Ltd. The population studied were: company employee Bang Sue Chia Meng Rice Mill Co., Ltd. consists of 400 people, classified by gender, age, educational status, length of work. and income received by survey method The statistics used to analyze the data were frequency, percentage, mean and standard deviation. and the hypothesis test was to test the relationship between independent and dependent variables. The statistic was used to find the relationship between the variables by using multiple regression analysis. Assumptions in the research 1. Company employees with different demographic characteristics. The efficiency of work is different. 2. Factors of communication within the organization affect the efficiency of work 3. attitude factor towards communication affect work efficiency

The results of the research revealed that the communication factors within the organization were interpersonal patterns, small group communication. large group communication Affects the efficiency of the work of the company's employees. Bangsue Chia Meng Rice Mill Co., Ltd. and attitude factors towards communication such as knowledge and understanding, emotion, feeling and behavior affecting the efficiency of work of the Company's employees. Bangsue Chia Meng Rice Mill Co., Ltd. with a statistical significance of 0.05

The Expectations Toward Sports Tourism Marketing Strategies Under The Covid-19 Situation: A Case Study of Samui Plus

Nawin Sookchisri, Saowale Kaewchuay — Fri, 03 Oct 2025 00:00:00 +0700

This paper presents a guideline for preparing a paper to submit to the 1) Study the level of expectation and satisfaction of tourists. 2) Compare the difference between expectations and satisfaction of tourists, classified by personal factors. 3) Study guidelines and marketing strategies to develop the tourism potential of sustainable sports activities in Koh Samui.
The sample group includes both Thai and foreign tourists, with 400 tourists in Koh Samui participating in the SAMUI PLUS project, and 6 key informants in the qualitative study. Quantitative data were analyzed using descriptive statistics, and interview data were analyzed as well.

The study found that respondents had the highest level of overall satisfaction, expectations, and overall perception of the marketing strategy. It was found that differences in gender, age, status, and occupation resulted in varying levels of satisfaction with the sport tourism potential of Koh Samui, with statistically significant differences at the 0.05 level.
In addition, the use of marketing mix strategies should focus on product promotion through cooperation between the public and private sectors to promote and develop sport tourism in the community. Accommodation prices should be determined based on costs for pricing. Distribution channels should implement control measures to prevent the spread of tourists. For promotion, the sport tourism guidelines should be adjusted to respond better to
the Coronavirus Disease 2019 (COVID-19) outbreak.

Ethics and the Integration of Artificial Intelligence in the Thai Education System: Balancing Technology and Educational Values

Saisuda Pantrakool — Tue, 16 Sep 2025 00:00:00 +0700

This article focuses on analyzing the integration of Artificial Intelligence (AI) into the Thai education system, emphasizing ethical considerations associated with its application in areas such as personalized assessment, curriculum design tailored to individual needs, and interactive learning enhancement. While AI holds the potential to improve educational efficiency, significant challenges remain, including privacy protection, algorithmic bias management, and avoiding over-reliance on technology. The discussion extends to Thailand's ethical AI governance framework and alignment with international standards. This study highlights the need to balance innovation and ethical principles, ensuring AI serves as a tool to enhance learning and foster critical skills among youth in the digital era.